Brand

Guidelines and assets for using the Neurelect brand. Download our logo and learn about our typography.

Logo

Our logo should be used with adequate spacing and never distorted. The logo mark is dark by default and should be inverted (using CSS filter: invert) when used on dark backgrounds.

Neurelect

For light backgrounds

Neurelect

For dark backgrounds (inverted)

Logo mark (light)

Logo mark (dark)

Typography

We use a system font stack for the interface and Lora for editorial content.

System Sans

font-sans

Used for UI elements, headings, and body text. Optimized for readability across all platforms.

Neurelect

Election Intelligence Platform

Strategic tools and insights for modern campaigns.

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ui-sans-serif, system-ui, -apple-system, Segoe UI, Roboto, Helvetica, Arial

Lora

font-serif

Used for blog posts, documentation, and long-form content. Provides an elegant reading experience.

Neurelect Blog

Insights from the campaign trail

The modern campaign requires data-driven decision making. Our platform provides the intelligence you need to understand your electorate and win.

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Lora, Georgia, "Times New Roman", Times, serif

Usage Guidelines

Please follow these guidelines when using our brand assets.

Do

Use the logo with adequate clear space
Use approved color variations
Maintain the logo's aspect ratio
Use high-resolution assets for print
Use the appropriate theme variant

Don't

Distort or stretch the logo
Change the logo colors arbitrarily
Add effects like shadows or gradients
Use the logo on busy backgrounds
Recreate or modify the logo